Why Authentic Field Videos Will Change the Way You Close More Jobs
Why Authentic Field Videos Will Change the Way You Close More Jobs I was sitting in the Telluride the other day, doing a little bit of windshield time between meetings, stopped for a quick break and was just scrolling through the feed. I saw two different posts for HVAC companies back-to-back. The first one was beautiful. High-production value, slow-motion shots of a pristine van, a guy in a perfectly pressed uniform with a smile that looked like it belonged on a toothpaste commercial, and some stock music that sounded like a corporate training video. It [...]
7 Mistakes You’re Making with Trade Leadership (and How to Fix Them)
7 Mistakes You’re Making with Trade Leadership (and How to Fix Them) I was sitting in the office the other day—same little "war room" vibe—1/4 zip on, blue reflective shades dialed, cigar lit, and a glass of something smooth in reach. Boss mode? Always. But here’s the difference: I’m not running a fleet of trucks or managing a bench of field techs. I’m on the distribution side. I’m the Account Executive that’s in and out of contractor shops, leaning on the counter, riding windshield time between calls, and hearing what’s really going on. And when [...]
Ramblin’ Rhyno Reflections: From the Ditch to the Boardroom with Julian Scadden
Ramblin' Rhyno Reflections: From the Ditch to the Boardroom with Julian Scadden Episode 179 – HVAC R&D Podcast Guest: Julian Scadden, CEO of Nexstar Network Location: HVAC R&D Studio Watch the Full Episode: YouTube Link I was driving between customer meetings the other day, listening back to my conversation with Julian Scadden to make sure I hadn’t missed any key points or details during the editing process. You know how that goes. Sometimes when you’re replaying an episode on the road, something pops out at you the second time around. And with Julian’s story, that’s [...]
Building Resilience: Staying Sharp When the Pressure and the Heat is On
Building Resilience: Staying Sharp When the Pressure (and the Heat) is On There’s a specific kind of quiet that happens right before the chaos hits. You know the one. It’s that early morning windshield time where the coffee is still hot, the van is still organized, and the sun is just starting to peek over the horizon. You look at your schedule and you see it: the stack of calls that shouldn't be possible, the emergency repairs for customers who were already frustrated yesterday, and the humidity that’s already starting to climb. In this industry, [...]
Ramblin Rhyno Reflections: Love at first Spark with Cory Byron
Ramblin' Rhyno Reflections: Love at first Spark with Cory Byron Episode Number: 178 Podcast: HVAC R&D Podcast Guest: Cory Byron, Founder of Van City Electric & NextStep Systems Recording Location: The R&D Virtual Studio (with a guest appearance by the schnauzers) Watch the Full Episode: YouTube Link There’s a specific kind of energy when you realize you’re breaking new ground. For 177 episodes, we’ve talked to legends in HVAC, plumbing, manufacturing, and distribution. We’ve covered the "HVAC" of Heating, Ventilation & Air Conditioning rom every angle imaginable. But Friday’s show felt a little different. We [...]
Fresh Content Direct to Your Inbox
Just add your name and email and hit subscribe to stay in the know.